Introduction

Flight Safety Foundation (FSF) is the premier independent, international nonprofit flight safety organization which serves to protect everyone who enjoys the aviation industry. FSF’s membership includes more than 1,000 organizations and individuals in 150 countries, including major airlines. FSF’s research and advocacy is vital to the safety and integrity of the aviation industry.

Project Mission

WDG partnered with FSF to design a global digital strategy for the Global Safety Information Project (GSIP), which was authored by the FAA and facilitated by FSF. For flexibility and ease of administration, we powered FSF’s site redesign with WordPress CMS.

What We Did

WDG partnered with FSF to design a global digital strategy for the Global Safety Information Project (GSIP), which was authored by the FAA and facilitated by FSF. For flexibility and ease of administration, we powered FSF’s site redesign with WordPress CMS.

An “Airy” Design and Flexible Layout

Our team explored the desired brand concept, which required a light and airy feel, in order to promote a positive outlook of the aviation industry. In addition to executing a intuitive navigation layout, we also considered custom components. The footer, for example, was highly customized with key accessible pages sharing space with graphics.

Responsive design was also considered throughout the process. FSF wanted to engage users on all devices, whether using a desktop at work or browsing a mobile phone on the go. The FSF site is enjoyable and easy to navigate no matter what device is used.